Record cover "Bob James / Touchdown"
More information at: www.die-neue-sammlung.de/en/collection-online/
In her early years as a designer, Paula Scher worked for the music industry. She designed record covers for Atlantic Records and CBS. There are many styles of music, for example: Classical, Jazz, Pop or Rock. Paula Scher designed the record covers very differently for the different styles. She has developed her own way of working: Most of the time, someone took a picture or a photo for her. Then she designed a matching writing for it. In 1977, jazz musician Bob James started a music company. This company is called: Tappan Zee Records. Paula Scher designed all the record covers for the company like this: • All the record covers can be opened. Then the whole photo on the Cover can be seen. • The writing is not so important on these covers. It is only small. The design by Paula Scher is very special. After that, all record covers of the company looked like this. This record cover shows a football. She enlarged the photo of a football. The photo extends over the front and also over the back of the record cover. When the record cover is closed, you can only see half of the photo. When you open the record cover, you can see the whole photo.
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Die Neue Sammlung – The Design Museum (J. Minne)© For viewing only, not for further use.
More information at: www.die-neue-sammlung.de/en/collection-online/