Designing for the Olympics

The Olympic Games took place in Munich in 1972.
This is exactly 50 years ago.
Die Neue Sammlung – The Design Museum is therefore
making this exhibition.

The biggest sports competitions in the world are:
the Olympic Games and the Paralympic Games.
The Paralympic Games are for athletes with disabilities.
The design for Olympia always matches the country,
the games are being held in.
Thereby, the games constantly inspire new ideas in design.

The Olympic Games and the Paralympic Games are
not only competitions for athletes.
They are also like a competition for sports outfitters and
for venues.

The sports outfitters always make special clothes,
shoes, and sports equipment for the athletes.
But the different countries have different clothes.
The venues have a special design too:
for example with the colours, the fonts or
the clothes of the employees.
Like this, the Olympic Games and
the Paralympic Games will always be unique.

For the Olympic Games 1972, Otl Aicher considered,
which colours can be unique for Munich.
Otl Aicher was an important German Designer.
He designed the posters, the program booklets,
and the sign posts, for example.

The museum shows many examples of design
for the Olympic Games and the Paralympic Games
before and after 1972.