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01.04.2011 – 26.06.2011

Deadly and Brutal. Film posters from Ghana

Foreign aesthetic ideas and concepts
View of the exhibition, Deadly and Brutal. Film posters from Ghana, 2011.
Photo: Rainer Viertlböck

About the Exhibition

Graphic design from West Africa: The Neue Sammlung exhibition shows hand-painted posters that have been used in Ghana since the 1980s to advertise action films produced in Africa, as well as Hollywood blockbusters.


The large-format works of the poster painters reveal a very unique, drastic, sometimes shocking graphic language that incorporates local myths as well as stylistic devices from the commercial advertising strategies of Western industrialized nations.

The posters thus go far beyond the appeal of mere exoticism. This example of African graphic design raises questions about “political correctness”, about viewing habits and visual traditions, about cultural constitutions and cultural transfer.

With the oscillating exchange between individual countries and continents in a globalized world, not only goods, technologies or consumer habits are exchanged, but also previously foreign aesthetic ideas and concepts that can permanently change cultures.

With this exhibition, Die Neue Sammlung welcomes its new neighbor, the HFF (University of Television and Film), whose new building will open in the Kunstareal München in 2011.

The poster for the exhibition

View of the exhibition. There are several large-format film posters on the walls. The room is divided by a partition wall. In the front part, the exhibition title is applied vertically to the wall. Next to it is the exhibition text. At the back is a large ceiling window through which the room is illuminated. The posts are designed in bright colors and show various film characters.
View of the exhibition, Deadly and Brutal. Film posters from Ghana, 2011.
Photo: Rainer Viertlböck

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